A guide to home decor franchises
Home decor franchises cover an impressive breadth of opportunities, from window dressings and interior shutters through to full kitchen renovations and seasonal Christmas decorating services. Whether you are drawn to a hands-on trade role or a consultative sales model, there is something to suit a wide range of backgrounds and ambitions. With 9 opportunities currently listed on the directory, investment starts from as little as £11,995 and reaches up to £80,000, making this one of the more accessible categories for first-time franchisees as well as those with more capital to deploy.
How much does a home decor franchise cost?
The investment required varies considerably depending on the type of business, the size of your territory, and the level of infrastructure included in the franchise package. Entry-level opportunities are genuinely affordable, whilst larger renovation-focused concepts reflect the higher operational and brand investment involved.
- Under £20,000 — Ideal for those starting out or testing the sector. Brands in this band include Marla Custom Blinds (£11,995), Dress My Windows (£15,000), and Apollo Blinds (£16,000).
- £20,000–£30,000 — A mid-range tier covering both niche and established brands. Examples include The Christmas Decorators (£20,450), Local Appliance Rentals (£24,950), Shuttercraft (£25,000), Just Shutters (£30,000), and Refresh Renovations (£30,000).
- Over £30,000 — Higher-investment opportunities with larger operational scope. The Kitchen Depot sits in this band at £80,000, reflecting its position as a full kitchen retail and installation franchise.
Types of home decor franchise
- Window treatments and blinds — A popular and well-established model involving the supply and fitting of made-to-measure blinds, curtains, or similar window dressings direct to homes and businesses. Examples include Marla Custom Blinds, Apollo Blinds, and Dress My Windows.
- Shutters — A more specialist segment focusing on interior window shutters, which have grown strongly in popularity across UK homes. Shuttercraft and Just Shutters both operate in this space.
- Home renovation and improvement — Broader project-based franchises helping homeowners plan and manage larger transformations. Refresh Renovations follows a management franchise model in this area.
- Kitchen retail and installation — A showroom-anchored franchise model involving the design, supply, and fitting of kitchens. The Kitchen Depot represents this segment at the higher investment level.
- Seasonal and event decorating — A distinctive niche focused on professional Christmas and seasonal decoration services for homes and commercial clients. The Christmas Decorators is the standout example in this category.
- Appliance and product rental — A recurring-income model built around renting home appliances and products to customers. Local Appliance Rentals operates this model within the home decor and living space.
Is a home decor franchise right for you?
Home decor franchises tend to suit people who enjoy working closely with customers and take pride in transforming living spaces. Some models, such as blinds and shutters, reward those with a practical, trade-oriented mindset, whilst renovation management and kitchen design franchises often appeal to those with a background in project coordination, sales, or retail. A passion for interiors is always an asset, but most franchisors provide comprehensive training, so prior industry experience is rarely essential.
When evaluating any opportunity in this sector, consider whether the revenue model is recurring — as with appliance rental — or project-based and one-off, as this will affect your cash flow planning. Look carefully at territory size and exclusivity, the level of marketing support provided, and the strength and reputation of the brand in your target area. Established names with proven systems and ongoing franchisee support will generally give you the strongest platform for growth.
Frequently asked questions
How much does a home decor franchise cost in the UK?
Investment levels across the 9 listed opportunities range from £11,995 for Marla Custom Blinds up to £80,000 for The Kitchen Depot, giving prospective franchisees a broad range of entry points to consider.
Do I need experience in interiors or home decor to get started?
Not necessarily. Most franchisors in this category provide full training as part of their onboarding programme, covering both the technical and commercial aspects of the business. Enthusiasm for the product and strong customer service skills are often valued above prior trade experience.
Are home decor franchises run from home?
Many blinds, shutters, and seasonal decorating franchises operate on a mobile, home-based model with low overheads, whilst others — such as kitchen retail concepts — require a showroom or fixed premises.
Is there repeat business in home decor franchising?
It depends on the model. Appliance rental franchises like Local Appliance Rentals are built on recurring income, whilst installation-based businesses tend to rely more on referrals, reviews, and local reputation to generate new customers.
What support can I expect from a home decor franchisor?
Most franchisors in this sector offer initial training, marketing materials, a defined territory, and ongoing operational support. The depth of that support varies by brand, so it is worth asking detailed questions during your discovery process.