TruGreen, part of the renowned ServiceMaster group, can help you to enter the profitable and growing lawn care market with its great lawn care franchise. If you enjoy working outdoors, let's talk business!
TruGreen – The Professional Lawn Care Franchise
TruGreen, part of the renowned ServiceMaster group, can help you to enter the profitable and growing lawn care market with its great lawn care franchise.
Who Are We? What Do We Do?
TruGreen® is the world’s largest lawn care company. We started as a small private company in 1973 which was acquired by ServiceMaster® in 1990 and we now serve more than 3.4 million residential and commercial customers throughout the UK and the USA.
We offer a year-long business opportunity, which involves providing tailored lawn care treatments to customers in your local area. Treatments will vary from lawn to lawn but will include scarifying, aerating, weed and feed, moss/algae clearing from pathways, patios and driveways plus a wide variety of garden clearing and tidy-up activities. When you’re not providing lawn care treatments, you will be marketing your business, liaising with your customers and training and recruiting staff to provide your lawn care services.
Why Choose TruGreen?
In addition to the attraction of a growth market and proven business model, you will benefit from the following:
- No experience is necessary! Full training is provided (read more below)
- Flexibility – you can treat lawns at your leisure (daylight hours)
- Enjoy up to 70% profit margins and up to 75% recurring income
- Brand Management System – Built by franchisees for franchisees
- Proven money-making model
- Recognised brand (over 45 years old) and unique TruGreen territory
- Support from a team of qualified franchise professionals – Operations, Marketing, HR and IT
- Established franchise network for advice & support
- Website, Marketing & PR launch
- Access to off-the-shelf products, equipment and branded uniform
- Franchise Support Centre – a team of over 50 individuals dedicated to supporting all of our franchised businesses and national customers
- Qualification (subject to a pass) for pesticide application from the National Proficiency Council (NPCT)
In addition to the above, you will benefit from ongoing support from your Network Brand Manager, Steve Welch, who has more than 30 years’ experience in the turf industry.
Training
Our bespoke two-week training course covers lawn care, marketing, sales, customer service, accounting, health & safety and training on our bespoke business management system. You will also sit a qualification in Pesticide Application from the National Proficiency Council (NPCT).
Our unique business management system was created with the input of our existing franchisees for them to structure, develop and grow their businesses further. There is no other business management system like it.
Ongoing training, support and tools are also easy to obtain over the phone, in person and via our online portal where you can access further information, advice & business tools such as business and marketing plan templates, ‘how to’ guides and the operations manual. You are never alone with a ServiceMaster franchise.
News
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Robert Grant, TruGreen South Lincolnshire Franchisee
Robert is two years into his TruGreen franchise journey and is delighted with his progress so far. Franchisee Robert is realising his dreams of become his own boss and running a successful lawn care business. He bought one of our
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Andrew Jack: TruGreen North East Franchisee
A Longframlington businessman has made the switch from working in procurement in the housing sector to professional lawn care,as he launches his own franchise business to serve customers across the North East. Andrew Jack has undergone significant training with international
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TruGreen Welcomes Two New Franchisees
It’s a fantastic start to 2018 for TruGreen as they welcome two new franchisees to their ever-expanding franchise network. George Michaela and Mike Simmonds have launched TruGreen West Midlands and TruGreen Gloucestershire, respectively, just in time for the spring and
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Trugreen Starts The Year With Two New Investors
TruGreen Professional LawnCare, one of the world’s largest lawn care franchises, has welcomed two new franchisees to the network after a fantastic start to 2018. George Michaela and Mike Simmonds have launched TruGreen West Midlands and TruGreen Gloucestershire, respectively, just
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TruGreen awarded full bfa membership
TruGreen Professional LawnCare, which is part of the world’s largest lawn care company, has been awarded full membership of the British Franchise Association (bfa) after completing the association’s accreditation process. Established in the UK in 2005, TruGreen is a
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Swapping suits for stripes in Downlands
A businessman with over 30 years’ experience of managing multi-million pound, customer-facing companies has ditched the pinstripe suit for lawn stripes and an outdoor lifestyle as he launches his new lawn care franchise in the Downlands area. Jonathan Bell, 53,
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Milton Keynes business woman claims excellence award
An already award-winning business woman in Milton Keynes has claimed the ‘Award of Excellence’ from within the franchise network in which she operates in. The annual award is presented to the franchise owner who exemplifies the pursuit of excellence in
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Established lawn care franchise expands into Bromley
A lawn care business owner has expanded his operation by purchasing the franchise licence to operate in Bromley, 11 years after launching his lawn care business in Epsom. Michael Beecheno, owner of TruGreen Professional LawnCare Epsom and now Bromley, has
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Record-breaking first year for Kingsclere lawn care business
A Kingsclere businessman has broken records in the franchise network he operates in after acquiring over 100 customers in his first year of operation. Mike Lethbridge, the owner of TruGreen Professional LawnCare Newbury and Basingstoke, has taken his business from
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TruGreen reports 27% growth in 2015
Revenue for national lawn care franchise, TruGreen Professional LawnCare, grew by 27% in 2015, following significant investment into its local marketing support, digital strategy and operating model. The company, which provides professional lawn care services to domestic customers across the
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TruGreen launches first Northern Ireland franchise
A professional lawn care business has been launched by two brothers from Derry/Londonderry, after they purchased the first Northern Ireland franchise from the world’s largest lawn care company, TruGreen. With a family history of farming dating back to the 17th
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Kingsclere resident launches professional lawn care business
With the key growing season fast approaching, Kingsclere resident, Mike Lethbridge has launched a professional lawn service business after investing in a leading lawn care franchise. With a distinguished career spanning 25 years in IT and financial services, Mike chose
Read more
Testimonials
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Karen Burdett
TruGreen has ambitious growth plans and is looking for like-minded, driven franchise owners who want to succeed as part of a professional network of individuals. We need to work together to drive the TruGreen brand to no.1 in the lawn care market. If this appeals to you and you are fit (you need to be), then TruGreen really is a franchise I would recommend.
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Mike Lethbridge
I needed to know I was investing in a company I could work with, after meeting with Steve and the team, I soon realised I would be confident in the service I was delivering with the TruGreen support team behind me.
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Martyn Horton
My decision to choose TruGreen was down to the professionalism I saw when visiting ServiceMaster head office. Not only that but the level of knowledge and expertise brand manager, Steve Welch has on lawn care is second to none.
Get Your Free Information!
To hear back from TruGreen with more information regarding their Franchise opportunity and speak to them directly with any questions you may have, please click the ‘Add to Request List’ button below.




